IQAAN

Insights

Notes on building software,
priced honestly.

Essays on cost, scope, and the metrics that decide whether software becomes a business. No fluff — each one pairs with a calculator you can run yourself.

19 Sep 2026

How Much Does Custom Software Development Cost in 2026?

No honest studio can quote a number from a paragraph — but the real price bands, what moves a project between them, and the invoice that follows launch are all knowable in advance.

Cost & Budgeting · 7 min read

12 Sep 2026

How to Scope an MVP You Can Actually Ship

Feature lists lie because meetings reward optimism. A scope you can ship comes from scoring, cutting, and timeboxing — the whole method, worked end to end.

Product · 6 min read

05 Sep 2026

LTV:CAC Explained: The One SaaS Metric That Predicts Survival

Most metrics measure motion; one division measures whether the business works. What LTV:CAC means, where it lies to you, and the arithmetic behind the 3:1 rule.

SaaS Metrics · 6 min read